© Nordstrom / Photography: Naho Kubota

At long last, Nordstrom‘s foray into New York City is a fact. with 366 stores, the Seattle-based department store has long been a fixture in the retail landscape of the Pacific Northwest and Canada, but setting up shop in the most competitive retail arena on the east coast is no mean feat. The company has pulled a trump card to woo notoriously discerning manhattanites by opening two flagship stores. The very first, dedicated entirely to men’s fashion, has just bowed on bustling 57th Street. the store occupies 47,000 sq.ft. (4,366 sqm.) across three floors of a glass-clad building which was previously home to the headquarters of the General Motors Corporation. The interior design presents the company’s newest store design, and sees an open, flexible floor plan with sleek modern furnishings that’s flooded by daylight.

Similarly to its other stores, Nordstrom has included artworks to heighten the shopping experience – mind you, there’s a selection of 39 items by both American and international artists to explore across the premises – and this approach is arguably best captured by Seattle-based artist John Grade‘s tree sculpture which is suspended in the centre of a three-story staircase, signalling the retailer’s roots. Curated by Olivia kim, the honcho of creative projects at Nordstrom, the department store features a Comme des Garçons shop-in-shop designed by artist Marc Hundley, in addition to dedicated shops for leading brands such as Dior, Valentino, Calvin Klein and Balenciaga. The space are united by a chainmail motif, but are distinguished by signature fixtures adhering to each brand. The shoe department is home to a Christian Louboutin shop, and the so-called Nike Men’s Project shop carries coveted sportswear and sneakers.

And that’s not all. Aiming to offer the ultimate in shopping, the Nordstrom department store also features customization and personalization services, including the Levi’s Tailor Shop, where shoppers are able to design custom embroidery on any of the Levi’s Authorized Vintage items or have something altered. The Shinola shop offers watch customization, in addition to a selection of tech products, and the Samuelson custom suit visualizer, an interactive digital made-to-measure suiting experience, offers a gent’s wardrobe at an accessible price point. Niche fragrance brand Le Labo allows personalized fragrance labels in the grooming department. Shopping exhaustion? Not a problem, the Clubhouse Bar is the perfect place where to recharge, offering an array of seasonal dishes, cocktails and wines. For just a short pit stop, there’s the Coffee Shop, serving Toby’s Estate Coffee, a local batch coffee roaster from Williamsburg, in addition to draft beer and pastries.

235 West 57th Street (Midtown)
New York, NY 10019
Telephone: +1 212 8435100
Mon-Sat 10-9
Sun 11-7