Only a couple of blocks away from its original Vancouver store in the Gastown neighbourhood, Herschel has upped the ante at its home base by opening a brand new flagship store. Situated in the West End district, the retail space occupies 2,800 sq.ft. (260 sqm.) on the ground floor of a low-rise building on Robson Street, one of the city’s most popular shopping arteries, which allows the brand a full showcase of its extensive range of merchandise. The interior design, created by Herschel‘s in-house design team, sees a clean and contemporary aesthetic with a keen eye for merchandising and display. Product sections are colour-coded and have clear demarcations while the overall design entices shoppers to explore much more of the Herschel offerings than they anticipated. The lifestyle vibe of the interior design is further boosted with comfy seating sections, but also through a curated selection of vintage pieces, art, a collection of well-traveled items and potted plants. The new Herschel flagship store carries a wide range of backpacks, duffles, luggage, travel accessories, and apparel pieces. But that’s not all. Being a meeting place for kindred spirits, it’s also home to Herschel Supply Book Fair, a curated reading area brimming with books and magazines on art, architecture, travel and other lifestyle topics, and the store has a rotating events programme, presenting artists, designers and musicians, making every visit adventurous and fun.
Herschel
1080 Robson Street (West End)
Vancouver, BC V6B 0E8
Telephone: +1 604 3367271
Mon-Sat 10am-8pm
Sun 11am-7pm
Publishers Note
Just to be clear – superfuture® is a design blog and not a political commentator. No surprise there. The scope of our content has always been global and borderless, however that can often mean covering projects in countries where we will not agree with the politics or actions of those countries. In a world that’s as screwed up as ever right now, the focus of our support is to those designers, architects and other creatives who aim to make the world a more liveable one – as opposed to people that try their hardest to destroy it. So if a project hits our desk and we like it based on its design credentials, we may choose to publish regardless of its location or creators nationality. superfuture® has always been inclusive and hopes for all current wars, aggression, violence, hate and extremism to end.
