© Superette / Photography: Alex Lysakowski

Could Toronto be the world’s new cannabis capital? Yes, we think so. Canada‘s forward Cannabis Act, passed in 2017, has spawned interesting retail initiatives, and particularly consumers in the country’s biggest city have witnessed a slew of appealing design-led depositories. Toronto happens to be the home base of Superette, a cannabis retail brand owned by Mimi Lam and Drummond Munro, a duo who have respectively earned their spurs in the cannabis and lifestyle industries, and as such, have been able to forge a distinctive brand in this niche market with a growing network of shops across town. The very latest outpost at Stackt Market, a happening shipping container shopping centre and cultural market place in the city’s Fashion District, is aptly dubbed SuperMarket, and underscores the company ability to pair cannabis retail with playful design. The store obviously occupies a shipping container, measuring 800 sq.ft. (approx. 72 sqm.), and features an interior design that created in-house. Similar to its other retail spaces, the chosen aesthetic is inspired by a traditional neighbourhood grocery store. A myriad of retro elements are infused with a palette of popping colours, but also include whimsical elements such as a Wheel of Fortune-style ‘Super Spin’ game and Rocket-shaped gumball machine. The newly opened SuperMarket carries a curation of weed, fashion, accessories and in-house collections, in addition to household staples like Super O’s, Sup Spam, and more.

SuperMarket
Stackt Market, 28 Bathurst Street, Shop 5-105 (Fashion District)
Toronto ON M5V 0C6
Telephone: +1 416 3649216
Daily 12pm-7pm

© Superette / Photography: Alex Lysakowski