Any self-discerning luxury brand has a retail presence in Miami, and obviously, Off-White is no exception. The top-notch streetwear label of cult designer Virgil Abloh has opted for a location in the city’s Design District, nestling among peers from fashion’s upper echelon with a standalone store of its own. Sandwiched in between the soon-to-open Stone Island flagship store and the Rick Owens boutique, the Off-White store occupies a voluminous two-storey building and features a collaborative interior design by Abloh and Samir Bantal, director of architecture practice OMA‘s research unit AMO. Both floors have a clean basic aesthetic and a flexible configuration, allowing easy changes when necessary during Miami‘s leading annual events, in particular Art Basel Miami Beach, and for which the Design District often serves as an additional social playground.
Concrete flooring is paired with walls clad in shiny corrugated steel and a mesh grid ceiling which quasi conceals a myriad of wiring and utility pipes. Furnishings are sparse, and include shelving in shiny metal lining the walls, matching cabinets with a glass top, red benches, steel clothing racks painted in black and white, large mirrors in chunky frames, and a sales counter in faux, soft pink bricks. A steel staircase, dipped in abright blue shade, leads to the upper floor which, in star contrast, is void of any bright colour. Here, a similar setting can be found, albeit with a seating area captured by sofas. The new Off-White store carries the full range of coveted men’s and women’s apparel, accessories, shoes, bags, jewellery and eyewear.
Off-White
127 N.E. 41st Street (Design District)
Miami, FL 33137
Telephone: +1 786 3602550
Mon-Sat 11-7
Sun 12-5
Publishers Note
Just to be clear – superfuture® is a design blog and not a political commentator. No surprise there. The scope of our content has always been global and borderless, however that can often mean covering projects in countries where we will not agree with the politics or actions of those countries. In a world that’s as screwed up as ever right now, the focus of our support is to those designers, architects and other creatives who aim to make the world a more liveable one – as opposed to people that try their hardest to destroy it. So if a project hits our desk and we like it based on its design credentials, we may choose to publish regardless of its location or creators nationality. superfuture® has always been inclusive and hopes for all current wars, aggression, violence, hate and extremism to end.
