If home is where the heart is, and you’re the discerning kind, here’s where to bolster up that domestic bliss or rekindle it. Founded by Quy Nguyen, director of style at Ralph Lauren Home, and former model and PR maven Avril Nolan, the newly opened FORM Atelier in New York City‘s Soho district is an eclectic treasure trove of tightly curated trophies. Following last year’s pop-ups at Wythe Hotel in Williamsburg, the duo have upped their game and opted for permanent retail space on the ground floor of a heritage listed building. Closet-sized but lofty, the retail space brings together FORM Atelier’s collection of vintage and antique pieces from across the planet, showcased alongside a carefully considered selection of contemporary home, lifestyle and beauty brands.
With a focus on exceptional yet affordable items, the items picked aren’t just beautiful, but also useful, adding a discerning touch to each home setting. So, next to a fossilized Mastodon jaw bone, vintage jewellery pieces and a minimalist black and white striped Turkish kilim, expect to find items such as European linen napkins and bath towels, ivory shearling pillows made with custom down inserts, and Japanese canvas tote bags. FORM Atelier‘s current brand list includes a string of leading names across different lifestyle segments, both from the U.S. and far beyond, including Fundamental, Régime des fleurs, Selahatin, Cano and Fort Makers. A home interior crisis? No worries. Nguyen and Nolan have an extensive knowledge of historical styles and movements, and not only provide consulting services on the home front, but also bring their expertise to commercial and hospitality domains.
FORM Atelier
19 Mercer Street (Soho)
New York, NY 10013
Telephone: +1 347 2909030
Mon-Sat 11-6
Sun 12-5
Publishers Note
Just to be clear – superfuture® is a design blog and not a political commentator. No surprise there. The scope of our content has always been global and borderless, however that can often mean covering projects in countries where we will not agree with the politics or actions of those countries. In a world that’s as screwed up as ever right now, the focus of our support is to those designers, architects and other creatives who aim to make the world a more liveable one – as opposed to people that try their hardest to destroy it. So if a project hits our desk and we like it based on its design credentials, we may choose to publish regardless of its location or creators nationality. superfuture® has always been inclusive and hopes for all current wars, aggression, violence, hate and extremism to end.
