zurich: nudie jeans concept store opening

railway retail chic seems the new trend, at least in zurich where nudie jeans has just opened a concept store. sheltered below a railway overpass in an emerging area of town, the store incorporates the structure's brick work into its design while adding glass façades in front and in the back. the new nudie jeans concept store occupies two floors and features the brand's entire denim collection. location: viaduktstrasse 51 [kreis 5]. © nudie jeans