paris: surface to air store opening

© surface to air - venturing onto the left bank

hot on the heels of the upgrade of its outlet in são paulo to a flagship store, surface to air opens a second store in the french capital. it's located in st.-germain, a leafy area which has seen a surge in retail activity in recent months. the retail space measures a compact 50 sqm. [538 sq.ft.] and similar to the brand's other stores, it's designed by paris-based architect federico masotto. the interior accordingly recaptures the visual codes of these flagships, with the key material – marble – this time interpreted in vivid colours. the new surface to air store is dedicated entirely to the brand's women's collections. location: 22 rue de grenelle [st.-germain].

© surface to air - inside the new store