paris: pny restaurant opening

© cut architectures / photography: david foessel

there's fast food...and there's fast food. what increasingly differentiates the first from the latter these days, is not only the quality of the meals offered, but also very much the setting in which they're served. short for paris new york, pny is a paris-based hamburger restaurant which gained a cult status for exactly combining the two. popular among a young and savvy crowd, it has grown into a chain, and it has just opened a cool third outpost in the buzzing marais district. situated just off rue charlot, one of the neighbourhood's boutique-lined main arteries, it occupies a 65 sqm. [697 sq.ft.] location, spread over two floors. for this new venue pny once again teamed up with local practice cut architectures, and envisioned an aesthetic infused with a solid dose of sunny miami.

the design takes cues from typically american diner booths and beach cabanas, captured in turquoise and pink lacquered steel tubular structures and white lacquered mesh metal panels. adding a playful contemporary touch are backdrops featuring three-tone wooden tiles in matching pink and turquoise gradients. the build-up is paired with white terrazzo flooring which contains pink and turquoise shredded glass reflecting. to keep the subtropical, special attention has been given to the lighting. white neon tubes highlight the tubular structures and reflect into the mirrors placed behind the expanded metal on the bar. the suspension and wall fixtures are custom-made with copper and carousel light bulbs. as you can imagine, pny's menu is a highly considered one that's geared towards true gourmets. mind you, its six hamburger variations contain carefully sourced quality meats from le ponclet, and that same discerning scope actually applies to all ingredients used. bon appétit! location: 1 rue perrée [marais].

© cut architectures / photography: david foessel