paris: l'éclaireur store opening

directional paris retailer l’éclaireur has opened a spectacular new store in the city's marais area. crafted by belgian artist/designer arne quinze, the store interior is in fact an adventurous and eclectic installation that fuses artistic d.i.y. with hi-tech. a whopping two tons of planks and 147 animated video screens have been incorporated in the store’s organic-style interior. additionally, exotic artefacts from across the planet have been juxtapositioned with the fashion merchandise. location: 40 rue de sévigné [marais]. © arne quinze