paris: kenzo pop-up store

© printemps / photography: francis peyrat - kenzo loves printemps

more popular than ever before, kenzo has enamored a new demographic of young fashion-forward shoppers across the planet. based in paris, it's right here where the rejuvenated fashion brand has expanded its footprint with brand-defining window installations and a pop-up presence at luxury department store printemps. five colour-infused window installations beckon kenzo fans from afar, and once inside they're wowed by a psychedelic-style pop-up store, aptly named kenzo loves printemps, and situated in the ground floor's atrium space. each setting is inspired by the appealing mystery and surrealism of david lynch's female characters. in fact, the film director has been the main source of inspiration of kenzo's a/w 2014 women's collection. the pop-up store is brimming with carol lim and humberto leon's latest women's designs, and includes bags, wallets, iphone cases and scarves [open through early november]. location: printemps, 64 boulevard haussmann [opéra].

© printemps / photography: pessina massimo - kenzo loves printemps