new york: aesop store opening

new york: aesop store opening

© aesop - only aesop could come up with a retail space inspired by joseph beuys

aesop only recently kicked off its expansion stateside with a much-publicized pop-up at grand central station. the launch of its first store in nolita followed suit, and now a second one opens its doors in the noho area. another striking collab effort, this time by aesop's creative director hiroko shiratori and local architect jeremy barbour, the interior takes cues from influential german artist joseph beuys' eclectic work. it features a diversity of materials such concrete, oak and industrial felt, and even incorporates a salvaged sink as a decorative focal point. the object originates from the 140-year old bethlehem steel factory in pennsylvania, and is a nod of respect to a company which pretty much laid the steel foundations of modern new york. the new store features aesop's entire collection, and obviously specially trained staff are available to provide shoppers with skin care and product advice. location: 60 university place [noho].

© aesop - one good looking shop