milan: gufram on the rocks

© galleria carla sozzani / photography: delfino sisto legnani

founded in the northern italian city of turin in 1966, furniture manufacturer gufram became part of the so-called italian radical design movement which shaped the foundation of modern design in both the homeland and abroad. ever since, the company has followed an independent creative trajectory, and on the occasion of its 50th anniversary, a funky exhibition – very timely coinciding with this year's edition of the salone del mobile – has been launched at galleria carla sozzani in milan. the exhibition, playfully entitled gufram on the rocks and featuring a very matching scenography, explores the company's creative output through its most symbolic projects, recent ones that in recent years have rput it back on the map, and examples of its often whimsical and quirky visions. the set-up includes iconic pieces, such as the bocca couch by studio 65, the cactus designed by guido drocco and franco mello, and studio job's globe cabinet, in addition to two brand new projects [on through may 1]. location: corso como 10 [porta garibaldi].

© galleria carla sozzani / photography: delfino sisto legnani