london: novo mundo[s]

photographer florent demarchez followed the two founders of green sneaker brand veja while they were hiking in brazil. his beautiful images depict scenes and people related organic cotton production, amazone rubber tapping and other green initiatives the brand so identifies with. the related photo exhibition novo mundo[s], opens at favela chic on fri - mar 6. location: 91-93 great eastern street [shoreditch]. © florent demarchez