london: fred perry shoe + accessories store opening

© fred perry - it's all about shoes and accessories at the fred perry spitalfields store the fred perry concept store that opened last year in london's spitalfields area has morphed into a haven for the brand's footwear and accessories. the store features a selection of new and classic fred perry footwear alongside a range of hand-picked accessories. the shop interior has been completely changed and now reflects the history and heritage of the brand's shoes, in particular the classic plimsoll and shoebox. totally in check with environmentally conscious times, the interior is constructed using reclaimed materials that also reflect the industrial and commercial heritage of the area. location: 105a commercial street [spitalfields].
© fred perry - cool shoes, green interior