hong kong: pradasphere

© prada

after a hyped edition earlier this year at harrod's in london, prada has launched its immersive pradasphere showcase in another leading fashion and shopping mecca, hong kong. the milanese fashion house has opted to construct a special pavilion for this exhibition, situated along the city's busy harbour on central ferry pier 4. similar to the inaugural edition in london, pradasphere elaborates on prada's history, craftsmanship and creative director miuccia prada's much-admired creative vision. the scenography is set-up as a natural history of the luxury brand, presenting visitors a rare peek into a rich collection of archival objects.

these are arranged to reveal the sophisticated references of miuccia prada and here team. the centrepiece of pradasphere comprises of six towering showcases, dedicated to the central themes that have distinguished the work of prada. the displays combine work from diverse collections to demonstrate the recurrent concepts present in the work. in addition, the exhibition features a prada history timeline, a screening room presenting short films, and last but not least, architectural projects and a library of publications [on through dec 5]. location: central ferry pier 4, man kwong street [central].

© prada