global: lanvin winter 2014 ad campaign

© lanvin

lanvin's new winter 2014 ad campaign is another exercise of frivolous chic. centered around edie campbell, a young british model and emblem of london's jeunesse dorée, the quirky campaign actually rallied her next of kin - from mom sophie and brother arthur, to grandfather jeremy, edie's beau matteo, and yes, even miss campbell's four-hoofed stunner dolly - to pose and frolic around in front of the camera, all decked out in lanvin's new collections. next to a witty video by guy stephens, in which creative director alber elbaz makes a cameo appearance of sorts, the campaign features a series of beautifully styled shots by photographer tim walker. shown here are three shots that we particularly like. you can view the full range of photographs in your fav read in the coming months ahead.

© lanvin