beijing: jil sander store opening

© jil sander

at a time when chinese shoppers have become more sophisticated, jil sander expands its retail operations with a brand new store at the massive china world mall in beijing. the store measures 200 sqm. [2,153 sq.ft.] and has been designed according to the brand's newest retail aesthetics of rigorous shapes and formal pureness characterize the boutiques’ interior design: this gives a sensation of diffused harmony, thanks to the furniture – chairs, tables and display windows – that create an endless number of combinations, thus highlighting the collections.

location: china world mall, 1 jian guo men wai dajie [cbd].

© jil sander