It’s undeniable that AMIRI‘s global retail expansion has accelerated, especially in the Far East. Following last month’s opening of a much-publicised opening of an outpost in Shanghai, it’s in Tokyo where the very latest retail space has opened its doors. Occupying premises in the plush Aoyama shopping district that were previously occupied by the Marc Jacobs boutique, the interior design of the Los Angeles-based brand has obviously been updated, and this has been done with the help of NOCOD, aN architecture and design practice from Paris. The store measures approx. 156 sqm. (1,679 sq.ft.) spread across two floors and sees an aesthetic that ties in with the previously opened boutique in Shanghai, featuring flooring of stone tiles, white concrete walls, fixtures and furnishings crafted from dark timber and marble, suspended chrome clothing racks and potted plants and black & white checkerboard rugs. The glass-encased ground floor presents AMIRI‘s men’s apparel, accessories, shoes and small leather goods. A backlit staircase leads to the upper floor where a similar setting can be found, albeit in simplified form and anchored by a comfy seating arrangement. Adding a personalised touch to the store is a commissioned artwork by friend of the brand, Los Angeles-based artist Wes Lang,
AMIRI
5-3-27 Minami Aoyama (Aoyama)
Tokyo 107-0062
Telephone: +81 120 106067
Daily 11am-8pm
Publishers Note
Just to be clear – superfuture® is a design blog and not a political commentator. No surprise there. The scope of our content has always been global and borderless, however that can often mean covering projects in countries where we will not agree with the politics or actions of those countries. In a world that’s as screwed up as ever right now, the focus of our support is to those designers, architects and other creatives who aim to make the world a more liveable one – as opposed to people that try their hardest to destroy it. So if a project hits our desk and we like it based on its design credentials, we may choose to publish regardless of its location or creators nationality. superfuture® has always been inclusive and hopes for all current wars, aggression, violence, hate and extremism to end.
