Driven by high-calibre creativity and a strong sense of aesthetics, young Israeli chef Alon Shabo has shaken up Tel Aviv‘s culinary scene with his exquisite, and obviously tasty, pastry creations. Unsurprisingly, the entrepreneur also has a keen eye for retail design, and his newest shop, situated in the historic Lev Ha’ir neighbourhood of this vibrant city, once again proves just that. Occupying a lofty 65 sqm. (700 sq.ft.) unit on the ground floor of a six-storey residential structure built in 1935 by architects Avraham Berger and Yitzhak Mandelbaum, the retail space features an interior design by Studio Simon Barazin, a multi-disciplinary practice based in Tel Aviv.
Clean and understated, the premises offer shoppers a tranquil retreat – and obviously one that comes with heaps of tasty offerings – from the hustle and bustle of the Rehov Sheinkin shopping artery. Heavily influenced by digital aesthetics, a neutral backdrop of shiny metal and grey hues is captured by clean, minimalist lines that add up to a bold sense of understatement. In stark contrast, the seating configurations, both in-store and outside, playfully feature both circular and curved shapes, and also come in a striking electric blue shade. At the back of the Alon Shabo store, behind the service counter, a kitchen, storage space and toilets can be found.
Alon Shabo
26 Rehov Sheinkin (Lev Ha’ir)
6523133 Tel Aviv
Telephone: +972 3 5357761
Mon-Thu 8am-6pm
Fri 8am-3pm
Publishers Note
Just to be clear – superfuture® is a design blog and not a political commentator. No surprise there. The scope of our content has always been global and borderless, however that can often mean covering projects in countries where we will not agree with the politics or actions of those countries. In a world that’s as screwed up as ever right now, the focus of our support is to those designers, architects and other creatives who aim to make the world a more liveable one – as opposed to people that try their hardest to destroy it. So if a project hits our desk and we like it based on its design credentials, we may choose to publish regardless of its location or creators nationality. superfuture® has always been inclusive and hopes for all current wars, aggression, violence, hate and extremism to end.