new york: alife levi's 501

c

fashion

review_main

products

4 packs of customised spray cans, 5 pairs of jeans and a keyring.

clientele

bewildered tourists wondering what the hell this place is and die hard alife fans.

service

uniquely lower east.

interior

blank white facade, glass door, white varnished interior, highlights include 90% of the store being a high gloss grandstand with retail section an apparent afterthought. genius.

ambience

>galleretail<

address

178 orchard st

phone

646 654 0628

author

superfuture

date

14 september 2011

ok...this one hands down wins 'the worlds most japanese shop project in america award'. imagine a store that looks like a clinical dissection ampitheatre with high gloss white interior and a micro retail area that only sells limited edition packs of krylon and hand painted levis. that would be pretty cool. but then on top of that imagine if it cost about 3 million dollars to build, probably only sold about 10 millionths of that in product and was only open from september 1st to october 1st. [thats right - one month] oh my god, i'm in love. did someone say bring back the 80's?