maidens shop has been a fixture in tokyo's diverse and fiercely competitive retail arena for more than fifteen years. the retail extension of a menswear wholesale company, it offers a well-edited collection of both heritage-inspired and contemporary menswear, and has become a favourite destination of style-conscious males who favour a timeless wardrobe over a closet full of temporary fads. maidens shop has recently relocated to more spacious premises further down the road, and has given the new store a significant upgrade along the way. the setting features a palette of natural materials, in which timber is the most dominant element, captured in a style that combines both rustic elements and contemporary design. white stuccoed walls and exposed red bricks form the backdrop of wooden furnishings, shelving and carefully selected props that ooze the vibe of a welcoming men's salon. maidens shop's offerings have remained unchanged, featuring a wide range of quality brands, such as saint james, new balance, nigel cabourn, s.e.h kelly, and since the relocation, also coveted items by universal works. location: 2-19-12 jingumae [harajuku].