tokyo: julien david jingumae shop opening

© julien david - an alluring yet clandestine-looking façade 

originally from paris, designer julien david settled in tokyo in 2006 after studying fashion design at parsons in new york city. a keen interest in japanese  art and creativity not only enabled him to quite easily adapt to life in the japanese capital, but also proved to be beneficial to his career. david's understanding of the local fashion sensibilities have resulted in a fashion brand that features a specific hallmark of coolness that's innate to japanese fashion. initially a line of silk scarves, the julien david brand expanded to a womenswear collection in 2011 and now also features a menswear line. eager to present his collections in an environment of his own, the julien david jingumae shop has now opened its doors.

the new flagship measures 60 sqm. [650 sq.ft.] and is located in a building that resembles a warehouse. designed by david himself, the store emanates the very same playfullness and raw energy as his creations, and features an eclectic blend of materials and textures such as glass, japanese wood and concrete. the julien david jingumae shop - it's called as such because the designer believes every location has its own vibe - will carry the brand's full range of men's and women's collections, in addition to the famed silk scarves from the archives. location: 2-7-15 jingumae [harajuku].

© julien david - inside the new store