paris: la comédie humaine store opening

© la comédie humaine

launched last year, la comédie humaine is a fresh menswear label from paris that totally suits today's urban dandy. founded by four like-minded business partners with a keen eye for style, the brand's name comes from french novelist honoré de balzac's la comédie humaine - a range of novels that describes french society after napoleon's fall - and takes inspiration from a lesser known side of his personality: an ardent love of style and dressing up. emulating de balzac's dandy stance and adapting values of a bygone era to modern requirements, la comédie humaine crafts a range of apparel and accessories that defines a modern take on french elegance for men. after launching an online store, the brand has taken its operations to the next level by opening a brick and mortar shop in canal st.-martin, a fast-developing hipster hub in the french capital. measuring 80 sqm. [861 sq.ft.], the store features a stylish interior of crisp whitewashed walls, matched with wooden paneling in a similar hue and offset by a simple wooden flooring. the retail space is furnished by a mix of carefully sourced antique pieces and artwork, but to avoid making it look too outdated, sleek modern displays and lighting have been blended in. la comédie humaine's offerings include a range of dress shirts and separate collection of collars, leather bags and gloves, notebooks and a selection of de balzac's novels. location: 24 rue yves toudic [canal st.-martin].

© la comédie humaine - a gentlemen's boudoir