new york: costruction

© nooka - wood, felt and watches watch brand nooka teamed up with creative agencies softlab and tietz-baccon to craft costruction, a quirky installation that fuses architecture with fashion, using unexpected forms made of plywood and felt, to underscore nooka’s influence in the design world. the installation serves as a centerpiece and focal point for retailing the watches in the store, and will open today [7pm-10pm] at ddc lab [on through june]. location: 427 west 14th street [west village].
© nooka - costruction up close