sometimes two is whole lot better than one. jakarta's retail landscape has been in a turbo spin for quite some time now, and a sizeable demographic of extremely savvy shoppers is fuelling a drastic overhaul of both stores and offerings. retailers are stepping up their game while the merchandise on offer, and specifically lifestyle goods manufactured in the homeland, has seen a steep quality increase. mind you, many brands are on the cusp of conquering alluring foreign markets. two of such indonesian brands that currently ride the wave of local popularity are bluesville, a contemporary fashion label which specifically uses natural dyes, and leather goods manufacturer voyej.
the two emerging brands have joined forces and entered jakarta's competitive retail arena with a signature shop at common house, a well-known hub of lifestyle hipness in the leafy kebayoran baru area of town. called stow, it occupies a compact ground floor unit that's stocked to the guilds with coveted products from both. the shop has a friendly vibe with an aesthtic that's clean and simple, featuring carefully selected wooden furnishings and props that seamlessly complement the artisanal edge of the goods on offer. stow currently carries pieces from bluesville's men's + women's s/s 2015 collection, all mixed and matched with the extensive range of voyej's leather goods. location: common house, jalan panglima polim 9 no. 16 [kebayoran baru].