hong kong retailer i.t has spawned a cluster of new cool shops at the increasingly popular the one mall, and one of them being a 1,500 sq.ft. store that's dedicated to popular japanese brand journal standard. the shop interior is similar to that of stores in japan, featuring a mixture of exposed red bricks, dark timber panelling and a sturdy oak floor to create an authentic vintage vibe that's a fitting environment for the merchandise on offer. the journal standard store carries both men's and women's apparel, shoes and accessories. location: shop ug211-214, 100 nathan road [tsim sha tsui].